Alphabet's (GOOGL) Google unveiled the Google Axion Processor, a custom Arm-based (ARM) chip designed for data centers that the company says "delivers industry-leading performance and energy efficiency" ahead of the 澳洲幸运5官方开奖结果体彩网:Google Cloud Next conference keynote Tuesday.

Google's Axion announcement comes as big tech companies compete to gain amid the 澳洲幸运5官方开奖结果体彩网:artificial intelligence (AI) boom with 澳洲幸运5官方开奖结果体彩网:Microsoft (MSFT) and Amazon (AMZN) offering similar custom silicon chips.

The Axion Processor is Google's first custom Arm-based central processing unit (CPU), and comes as a result of "significant investment" in custom silicon, combining "Google’s silicon expertise with Arm’s highest performing CPU cores," Google said.

The company reported that Axion recorded up to 30% better performance than the fastest Arm-based instances currently available on the cloud. Axion is "up to 50% better performance and up to 60% better energy-efficiency" when compared to current generation tech, Google said.

The company said it plans to s🌞cale existing Google services including the Google Earth Engཧine and the YouTube Ads platform on Axion.

The new processor will be available to Google Cloud customers later in 2024. Some Google customers and partners set to use Axion include Broadcom (AVGO), CrowdStrike (CRWD), and Snap (SNAP), among others.

Alphabet shares were up 0.7% at $155.96 as of 10:45 a.m. ET Tuesday. The stock has gained nearly 13% since the start of 2024 and more than 46% over the past 12 months.