Despite a rocky start to 2018, the large majority of U.S. tech giants proved in their most recent quarterly earnings reports that their days of dominance are far from over. A handful of beat and raise quarters from companies such as 澳洲幸运5官方开奖结果体彩网:e-commerce and 澳洲幸运5官方开奖结果体彩网:cloud computing giant Amazon.com Inc. (AMZN), smartphone maker Apple Inc. (AAPL) and legacy information technology company Microsoft Corp. (MSFT) have sen🐽t high-flying tech stocks to new highs.

The Q1 reports demonstrated the power of Big Tech to drive user growth and launch attractive new products, while also showing the 澳洲幸运5官方开奖结果体彩网:pricing power that thes𒅌e leading corporations have generated 💝at the helm of their industries, as outlined in a report by The Street. 

Apple's Software/Services Ecosystem Drives Hardware Upgrades

In Q1, Cupertino, California-based Apple appeased the Street's worries over declining demand for its latest and greatest iPhone X, which carries a starting price of $999. The iPhone maker's unit volumes rose just 3% in the three months ended March, yet total iPhone revenue jumped 14%, thanks to a $73 increase in total iPhone 澳洲幸运5官方开奖结果体彩网:average selling price (ASP) over the year-ago period to reach $728 in the first quarter. The company's ability to leverage its hardware and software/services ecosystem has been applauded on the Street as a means to get customers to gradually pay more to upgrade their services as the company doubles down on its non-core businesses with high growth platforms such as Apple Music and the App Store. (See also: Gates, Buffett Double Down on Praise for Apple.)

Microsoft Gains Revenu🔜e from Costlier Monthly Plans

Old-guard tech titan Microsoft, amid a transition away from traditional PC businesses to new growth segments such as its Azure hybrid cloud platform and work productivity tools, benefited from a 14% 澳洲幸运5官方开奖结果体彩网:year-over-year (YOY) rise in Office commercial products and services in Q1, while Office consumer revenue jumped 12%. The Street noted that the revenue increase can be attrib𓆏uted to Microsoft's ability to sell a higher mix of costlier enterprise Office 365 plans.

Tech Giants Gain on Digital♌ Ad, Streaming Trends

While Seattle-based retail giant Amazon is known for the thousands of goods sold on its global platform, its pricing power has more to do with the services underpinning its well-known platform, which has offered extremely cost-competitive prices in a disrupted retail space. Amazon has recently lifted prices for its monthly and annual Prime subscription. It's leadership should give it the same pricing leverage in other businesses such as its $30 billion seller services, comprised of fulfillment services, commissions and other segments, in addition to its high flying ad-businesses. 

Facebook Inc. (FB), which has been und🅷er heightened scrutiny for its data-driven ad business in light of high-profile data scandals, showed that its bread-and-butter business isn't suffering from the negative media. While ad impressions grew 8% in Q1, average price per ad grew 43% over the same period. &nbsꩵp;

Netflix Inc. (NFLX), up 69.1% 澳洲幸运5官方开奖结果体彩网:year-to-date (YTD) and 107.6% over 12 months, continued to skyrocket to new highs and post subscriber additions above consensus estimates despite a 12% rise in U.S. ASPs in Q1 and 13% for international plans. (See also: How Hulu Stacks Up Against Netflix, Amazon.)