Key Takeaways
- Starbucks shares will likely remain on watchlists Wednesday after surging 25% yesterday on news it had appointed Chipotle Mexican Grill CEO Brian Niccol as its new chief executive, replacing Laxman Narasimhan, who had served in the role for just 17 months.
- The company's share price has confirmed a double bottom, a chart pattern that signals a reversal from a prior down move to a new uptrend.
- Starbucks shares may find support around $90 and $83, but encounter resistance near $98 and $107.50.
Starbucks (SBUX) shares will likely remain on watchlists Wednesday after surging 25% yesterday on news澳洲幸运5官方开奖结果体彩网: the company had appointed Chipotle Mexican Grill (CMG) CEO Brian Niccol as its new CEO, replacing Laxman Narasimhan, who had served in the role for just 17 months.
During Narasimhan’s tenure, the coffeehouse chain contended with a 澳洲幸运5官方开奖结果体彩网:plethora of challenges including contracting sales, increasing competition in China and disc🌸erning spending from price-weary customers. That prompted activist investors to reportedly push for changes in a bid to boost the share pr💝ice.
Below, we take a closer look at Starbucks’ chart and turn to 澳洲幸运5官方开奖结果体彩网:technical analysis to identify important price levels likely to🌳 attract investors’ attention.
Double Bottom Confirmation
Starbucks shares forged a 澳洲幸运5官方开奖结果体彩网:double bottom between May and July, a classic chart pattern that signals a reversal from a prౠior down move to ♌a new uptrend.
Indeed, the coffee chain’s news-driven pop on Tuesday confirmed the formation, with the stock gapping above the double bottom’s neckline and closely watched 200-day moving average. Crucially, the move occurred on trading volume of more than 150 million shares, the highest daily turnover in the stock since June 7, 2000, indicating active participation from larger maker players, such as 澳洲幸运5官方开奖结果体彩网:institutional investors and hedge funds.
Despite the bullish technicals, the 澳洲幸运5官方开奖结果体彩网:relative strength index (RSI) indicates overbought conditions, with a reading above the 70 threshold, increasin🃏g the chances for short-term profit-taking.
Amid the likelihood for further price fluctuations in Starbucks shares after Tuesday’s surge, investors should keep a close eye on several important 澳洲幸运5官方开奖结果体彩网:support and resistance levels in upcoming trading sessions.
Key Support Levels in Focus
An initial pullback could see the price revisit $90, where it would likely attract buying interest around a horizontal line joining the prominent October 澳洲幸运5官方开奖结果体彩网:swing low with an array of comparable trading levels between March and April. Interestingly, this location also aligns with the key 50% 澳洲幸运5官方开奖结果体彩网:Fibonacci retracement level when applying a 𒉰grid from the November high to the May low.
A deeper retracement may see the stock decline to the double bottom’s neckline around the $83 level, an area likely to attract support upon the price filling a gap between the April swing low and June 澳洲幸运5官方开奖结果体彩网:swing high.
Important Resistance Levels in Play
The first higher level on the chart to monitor sits near $98, where the shares could run into overhead selling pressure from a trendline linking multiple 澳洲幸运5官方开奖结果体彩网:peaks and troughs from March 2023 to February this year.
A more bullish upside move could test the $107.50 area, a region on the chart that may provide resistance around the November 澳洲幸运5官方开奖结果体彩网:countertrend swing high that formed within the stock’s broader 澳洲幸运5官方开奖结果体彩网:downtrend over the past 15 months.
Starbucks shares weꦕre down 0.3% at $♚95.60 in recent premarket trading.
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